The Dior Toujours is more than a bag; it’s a symbol of the Maison’s heritage dreamed up by Maria Grazia Chiuri. Not only is it adorned with the macrocannage motif, but is also adorned with delicate, refined finishing touches such as the “D, I, O, R” charms that recall the founding couturier’s love for lucky charms.

Reinvented for the new season, this creation is presented in an unprecedented vertical version distinguished by its ingenious clasp evoking the “CD” signature. Perfectly embodying freedom and movement, you can either carry it by hand through its rounded handles for ultimate sophistication or on the shoulder through its adjustable, removable strap for a more casual style.

While the medium size is available in black and powder beige, the small format is presented in candy light pink, latte Dior and grey stone. Available in boutiques from January 2, 2025, this bag offers a glimpse into Dior’s resolutely contemporary spirit.