In its Spring-Summer 2025 collection, Brunello Cucinelli explored the joie de vivre of a lush Mediterranean coast that meets the fascinating, immersive and silent atmosphere of the desert. An elegant and relaxed world guided by the brand’s identity was unfolded, one rich in tailoring and craftsmanship.

The most precious elements take on a casual spirit, while everyday dressing is elevated to a minimalist and refined aesthetic. Matching sets mixed between the masculine and the exotic, and timeless classics were enriched with a touch of lightness as feminine fabrics were used in blazers, skirts and trousers. In terms of colors, vibrant touches of red, Oxford blue and navy sketching the world of the Riviera accentuated the elegant and luminous presence of Panama white, while tobacco and dark brown enriched the neutral palette.

The accessories resonated with the spirit of the collection, continuing the journey in the pursuit of quality materials and fine craftsmanship. Deep shades of denim blue infused the bags with the charm of the Riviera, while the leathers and raffia weaves in neutral tones captured the allure of earthy colors. As for the embroidery, it definitely transformed shoes and bags into special accessories of a precious uniqueness.