Fashion

Dior Uncovers Its Campaign for Fall/Winter 2024-2025

This is the Dior culture…

Building a bridge between the past and the present while projecting the future, Dior’s Fall/Winter 2024-2025 collection is a mix of celebrations and reinterpretations. It’s one dreamed up by Maria Grazia Chiuri to transpose the desires of today’s women in an ever-so charming way. Artist Sarah Jones captured this manifestation of Dior’s culture and this idea of metamorphosis in captivating images that reflect a timeless moment.

Through their looks that blend couture and functionality, the models pay tribute to the effervescence of the sixties. As for the creations, they pay an ode to a variety of Dior codes that never fail to swoon – think the micro-all-over version of the leopard skin motif, the “Miss Dior” logo that was designed by Marc Bohan and Philippe Guibourgé in a collection from 1967 and created a revolution, and the Graphic Cannage. From the iconic Lady Dior bag to the new Dior Groove, not to mention the felt hats and the must-have VeryDior M1I that can be worn as sunglasses or as a headband, this collection is indeed a true celebration of the Maison’s culture.