For Chloé’s Fall 2024 collection entitled “The Beginning”, Creative Director Chemena Kamali wanted to begin her journey by capturing the soul of the Chloé woman that she feels and loves. She intuitively embraced the spirit and codes of the House’s history as taking this step meant for her a return to the roots, focusing on truly defining moments for the House such as Karl Lagerfeld’s 1970s Chloé collections. The German designer defines this collection as a prologue and the foundation of a wardrobe idea built on both timeless and seasonal statements and the Parisian spirit Chloé is charged with. Aiming to make Chloé women feel like themselves and touch them with Chloé’s vitality, she designed a wardrobe full of joy, intuition, and freedom that captures all our opposites and contradictions.

When it comes to the collection’s marvels, many were the ones – actually, all of them – that instantly secured a place in our wardrobe. The vibes overall are appealing and the meticulously designed accessories complete the different looks in an unparalleled way. Whether we’re talking about the striking leather jackets with their various lengths and cuts, the long flared trousers, the sheer creations, the “Chloé” belt with its remarkable appearance, or anything in between, every design manages to steal another piece of our heart.