For the 6th Edition of the FTA Prize, Fashion Trust Arabia (FTA) chose Morocco as part of the Qatar-Morocco 2024 Years of Culture. Welcoming guests from around the world to explore and celebrate Moroccan cultural heritage, the FTA Prize 2024 continues the organization’s mission to consistently champion regional creative communities as this year is definitely no exception. And as part of its ongoing commitment to diversity and inclusivity and in partnership with the Years of Culture initiative – aimed at strengthening relations between nations and their peoples – FTA has chosen the vibrant city of Marrakech as its host location, thus highlighting the strong relationship between Qatar and Morocco as well as their shared commitment to supporting Arab culture and nurturing talent within the region.
This exciting news is revealed through a short video featuring Moroccan talents from diverse creative backgrounds, each exemplifying the rich tapestry of Moroccan artistry and talent in their unique way. Enjoy it while we get more immersed in the charming vibes of the competition until the big reveal of the winners at the end of October.
Credits:
Manal Ben Chlikha - Artist
Zineb Britel - Co-founder Zyne
Achraf Chagroufi - Film Director / Photographer
Youssef Drissi - Founder Late for Work
Oumayma El Maadam - Fashion Model
Salima El Mahraoui - Fashion Model
Zineb Koutten - Creative Director
Yasmina Olfi - Digital Entrepreneur
Joseph Ouechen - Photographer
Laura Pujol - Co-founder Zyne
Youness Jouran - Videographer
Tatiana Akl - Creative Director