Bulgari took inspiration from the vibrant and hope-filled spirit of the Lunar New Year and captured the festive atmosphere through the symbolic light of the lanterns, the auspicious power of red, the strength and passion incarnated by the Dragon, and the sense of togetherness that permeates this joyful festivity. The House introduced a selection of joy-inspiring creations and Special Editions made to spread happiness, magnificence, and luck throughout the whole holiday season embracing the spirit of the Dragon - the mythical creature representing qualities like power, ambition, and creativity, but also auspiciousness and good fortune.

Striking Serpenti Seduttori watches, captivating Serpenti Viper jewelry, and some of the Maison’s most iconic fragrance collections for women and men came along with the Special Editions to bring bliss and magnificent sparkle to celebrations, and the results speak for themselves. With Bulgari’s signature creations unveiling a new festive look, while its most iconic designs unleash, once more, their timeless appeal as the perfect gifts for an unforgettable holiday season, the vibes are charmingly memorable.