Benefit Cosmetics introduced a new service for a brow look like no other. It’s actually more like an invitation to Benefit’s Brow Bars to set and straighten your brows so they can be easily repositioned into a full, lifted shape. And guess what? This beauty step giving your brows an illusion of fullness will last up to 6 weeks for you to flaunt. You can even pair it with the popular Brow Tinting service for extra pizzazz or with Benefit’s fan-fave 24-HR Brow Setter to extend and amplify the effect of the treatment.  

So, you’re getting pampered with relaxed, repositioned and conditioned brows locked in a full, lifted shape thanks to the new Brow Lamination service! All you have to do is head to the selected Benefit boutiques and Sephora stores for a one-of-a-kind look.